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15 Jan. 2026

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How many Ukrainians plan to buy real estate in 2026: survey results

Real estate
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Finance
Ukraine
How many Ukrainians plan to buy real estate in 2026: survey results

The real estate market in Ukraine in 2026 will be shaped by economic expectations, the security situation, and citizens' financial capabilities. Find out how many Ukrainians plan to buy housing, what budget they are setting aside, and what influences their decisions

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In 2026, the Ukrainian real estate market remains the focus of citizens who are weighing between expectations of stabilization and the desire to purchase housing before prices potentially rise. A survey by the OLX Real Estate platform showed that despite economic uncertainty, interest in purchasing housing among Ukrainians remains high.


According to the survey, 54% of Ukrainians plan to buy a home in 2026 or within the next five years. At the same time, more than 20% of respondents said they were ready to buy earlier to stay ahead of potential real estate price increases.


Current living conditions of Ukrainians


At the time of the survey, 41% of respondents lived in their own separate homes. Another 19% lived with their parents or relatives or rented their own homes. 12% lived with a partner or friends, and 3% lived in dormitories.


The majority of respondents (69%) do not plan to make any changes to their existing real estate. At the same time, 17% intend to sell their homes, and 14% intend to rent them out. This pattern of responses indicates a cautious approach to managing personal assets in conditions of instability.




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Plans to purchase real estate in 2026


In 2026, 23% of Ukrainians plan to purchase housing, while another 31% are considering this possibility in the next five years. At the same time, 46% of respondents do not currently plan to buy.


Among those who are preparing to buy, the main motive is to improve their living conditions, as stated by 43% of respondents. Another 22% associate the purchase with moving or a change in family status. Almost one in five (19%) consider real estate as an investment or a way to save money. The same proportion focus on the availability of mortgage or credit programs, and 5% plan to buy real estate for business development.


Budget and sources of financing


The financial issue remains one of the key ones. 32% of respondents admit to using loans, and almost as many (31%) plan to buy housing exclusively with their own funds. 31% are ready to take advantage of the state program “єОселя” (eOselya), and another 6% are considering other credit products.


In terms of budget, 42% of Ukrainians are looking at up to $30,000, while 39% are looking at $30,000–60,000. Fifteen percent of respondents are budgeting $60,000–150,000, and only 4% are considering purchasing more expensive real estate.


It is at the stage of financial planning and formalizing the deal that more and more buyers are paying attention to protecting their existing or future property. In such cases, express insurance for an apartment or house, which allows you to quickly insure your home against major risks online, can be a useful solution. For Ukrainians, this service is available on the Visit Ukraine platform without unnecessary bureaucracy.




What type of real estate do Ukrainians choose


The vast majority of respondents (93%) plan to buy residential real estate — an apartment or a house. 4% are considering land plots, 2% — commercial real estate, and another 1.5% — other options.


The secondary market remains the most popular, chosen by 48% of respondents. 18% prefer new buildings that are already in operation, and 7% are ready to invest in properties under construction.


63% of respondents will buy housing for their own use. 12% plan to rent out their property on a long-term basis, 1% on a daily basis, and almost 6% are considering both formats.



Most often, Ukrainians plan to buy real estate in the Kyiv region — 35% of responses. This is followed by the Lviv (14%), Odesa (10%), Ivano-Frankivsk (9%), and Dnipropetrovsk (9%) regions.


The lowest interest in buying housing was recorded in the frontline regions, which is directly related to security risks.


Factors influencing the decision to buy


For 51% of respondents, the key factor is income stability and economic forecasts. 41% are guided by market prices, 40% by the security situation and events on the front line. The availability of government support programs is important for 29%, and international aid is important for 8% of respondents.


Economic expectations directly influence the timing of purchases: 41% are postponing their decisions due to instability, while 23% are planning to buy earlier to stay ahead of possible price increases.


We remind you! The housing market in Ukraine is changing against the backdrop of economic instability and war. Read about which regions still offer one-bedroom apartments for up to $40,000, and how prices, supply, and demand are changing.


Photo: shutterstock


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Frequantly
asked questions
Which real estate market is chosen most often — primary or secondary?
The secondary market remains the most popular, as it allows for faster occupancy and reduces the risks associated with construction.
What is the most common budget for buying a home among Ukrainians?
Is real estate insurance relevant when buying a home?

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